India Breakfast Cereal Market Outlook, 2021

Oct, 2015   |   95  Pages   |   Bonafide Research   |   Format : PDF
A change is taking place at the breakfast table of an average urban Indian household which is nothing short of a revolution. The home-made idli is being replaced by a packaged branded ready-to-cook batter. A bowl of cereal is elbowing out the hot-from-the pan aloo paratha. Even the regular quick-fix kanda-poha is being shoved aside by multi-grain oats flaunting health benefits. The hustle and bustle around the first meal of the day keeps the packaged breakfast foods mart on the edge. The food makers have tried to change traditional breakfast norms, but need to increase the level of penetration and frequency of purchase. While many bank heavily on urban consumption to rise on the back of health offerings like oats and muesli, others keep a close eye on opportune ethic breakfast eats.

According to India Breakfast Cereal Market Outlook, 2021, Indias breakfast cereal market was growing with a CAGR of 22.07% over last five years. Kelloggs India, Bagrry and PepsiCo Quaker are the three leading companies capturing more than 75% of the market. Owing to urbanization and increased income of people, western India has the largest market share in breakfast cereals, followed by north and south. The breakfast cereal market is divided into hot cereals viz. mostly oats, but also oat bran and wheat bran, and ready-to-eat (RTE) cold cereals viz. corn, wheat flakes, and muesli. In India we prefer hot breakfasts so hot cereals are growing at a faster pace than ready to eat cold c
TABLE OF CONTENTS
1.  Executive Summary
2.  Global Breakfast Cereal Market Outlook
2.1.  Market Size By Value
2.1.1.  Overall Market
2.1.2.  Ready-To-Eat (RTE) Breakfast Cereal Market
2.1.3.  Hot Breakfast Cereal Market
2.2.  Market Share
2.2.1.  By Company
2.2.2.  By Region
2.2.3.  By Segment
2.2.4.  By Sales Channel
3.  India Breakfast Cereal Market Outlook
3.1.  Market Size By Value
3.2.  Market Share
3.2.1.  By Company
3.2.2.  By Region
3.2.3.  By Segment
3.2.4.  By Product Type
3.2.5.  By Sales Channel
4.    India Ready-To-Eat (RTE) Breakfast Cereal Market Outlook
4.1.  Market Size By Value
4.1.1.  Overall Market
4.1.2.  Adult Breakfast Cereal Market
4.1.3.  Children Breakfast Cereal Market
4.1.4.  Cornflakes Market
4.1.5.  Muesli Market
4.2.  Market Share
4.2.1.  By Product Type
5.    India Hot Breakfast Cereal Market Outlook
5.1.  Market Size
5.1.1.  Overall Market
5.1.2.  Oats Market
5.2.  Market Share
5.2.1.  By Company
5.2.2.  By Product Type
6.    Pricing Analysis
7.    India Economic Snapshot
8.    Policy & Regulatory Landscape
9.    Trade Dynamics
9.1.  Import
9.2.  Export
10.  Channel Partner Analysis
11.  India Breakfast Cereal Market Dynamics
11.1.  Key Drivers
11.2.  Key Challenges
12.  Market Trends & Developments
12.1.  Oats Gaining Immense Popularity
12.2.  Introduction of Traditional and Fruit Flavoured Cereal Products
12.3.  Health and Convenience
12.4.  Noodle Ban Provoking Sales of Other Breakfast Options
12.5.  Discounts and Offers Triggering Sales
13.  Competitive Landscape
13.1.  Porters Five Forces
13.2.  Company Profiles
13.2.1.  PepsiCo India Holdings Pvt. Ltd.
13.2.2.  Nestle India Pvt. Ltd.
13.2.3.  Kelloggs India Pvt. Ltd.
13.2.4.  Bagrrys India Limited
13.2.5.  GSK Consumer Healthcare Limited
13.2.6.  MTR Foods Pvt. Ltd.
13.2.7.  Hindustan Unilever Limited
13.2.8.  Marico Limited
13.2.9.  Britannia Industries Limited
13.2.10. Mohan Meakin Limited
14.  Strategic Recommendations
15.  Disclaimer

LIST OF FIGURE
Figure-1: Global Breakfast Cereal Market Size By Value 2009-2014 (USD Billion)
Figure-2: Global Breakfast Cereal Market Size Forecast By Value 2015F-2021F (USD Billion)
Figure-3: Global Ready-To-Eat Breakfast Cereal Market Size By Value 2009-2014 (USD Billion)
Figure-4: Global Ready-To-Eat Breakfast Cereal Market Size Forecast By Value 2015F-2021F (USD Billion)
Figure-5: Global Hot Breakfast Cereal Market Size By Value 2009-2014 (USD Billion)
Figure-6: Global Hot Breakfast Cereal Market Size Forecast By Value 2015F-2021F (USD Billion)
Figure-7: Global Breakfast Cereal Market Share By Company 2014 & 2021F
Figure-8: Global Breakfast Cereal Market Share By Region 2014 & 2021F
Figure-9: India Breakfast Cereal Market Share By Segment 2014 & 2021F
Figure-10: India Breakfast Cereal Market Share By Sales Channel 2014 & 2021F
Figure-11: India Breakfast Cereal Market Size By Value 2009-2014 (INR Crore)
Figure-12: India Breakfast Cereal Market Size Forecast By Value 2015F-2021F (INR Crore)
Figure-13: India Breakfast Cereal Market Share By Company 2014 & 2021F
Figure-14: India Breakfast Cereal Market Share By Region 2014 & 2021F
Figure-15: India Breakfast Cereal Market Share By Segment 2014 & 2021F
Figure-16: India Breakfast Cereal Market Share By Product Type 2014 & 2021F
Figure-17: India Breakfast Cereal Market Share By Sales Channel 2014 & 2021F
Figure-18: India Ready-To-Eat Breakfast Cereal Market Size By Value 2009-2014 (INR Crore)
Figure-19: India Ready-To-Eat Breakfast Cereal Market Size Forecast By Value 2015F-2021F (INR Crore)
Figure-20: India Adult Breakfast Cereal Market Size By Value 2009-2021F (INR Crore)
Figure-21: India Children Breakfast Cereal Market Size By Value 2009-2021F (INR Crore)
Figure-22: India Cornflakes Market Size By Value 2009-2021F (INR Crore)
Figure-23: India Muesli Market Size By Value 2009-2021F (INR Crore)
Figure-24: India Ready-To-Eat Breakfast Cereal Market Share By Product Type 2014 & 2021F
Figure-25: India Hot Breakfast Cereal Market Size By Value 2009-2014 (INR Crore)
Figure-26: India Hot Breakfast Cereal Market Size Forecast By Value 2015F-2021F (INR Crore)
Figure-27: India Oats Market Size By Value 2009-2021F (INR Crore)
Figure-28: India Hot Breakfast Cereal Market Share By Company 2014 & 2021F
Figure-29: India Hot Breakfast Cereal Market Share By Product Type 2014 & 2021F
Figure-30: Distribution Channel followed by Breakfast Cereal Manufacturers in India.

LIST OF TABLES
Table-1: Price of Leading Breakfast Cereal Brands in India 2014
Table-2: India Economic Profile 2014
Table-3: Import of Breakfast Cereal in India Value & Volume (2010-11 to 2014-15)
Table-4: Countries Importing Breakfast Cereal To India By Value 2014-15
Table-5: Export of Breakfast Cereal in India Value & Volume (2010-11 to 2014-15)
Table-6: Breakfast Cereal Exported From India To Various Countries By Value 2014-15
Table-7: Key Facts of PepsiCo India Holdings Pvt. Ltd.
Table-8: Key Facts of Nestle India Pvt. Ltd.
Table-9: Key Facts of Kelloggs India Pvt. Ltd.
Table-10: Key Facts of Bagrrys India Limited
Table-11: Key Facts of GlaxoSmithKline Consumer Healthcare Limited
Table-12: Key Facts of MTR Food Pvt. Ltd.
Table-13: Key Facts of Hindustan Unilever Limited
Table-14: Key Facts of Marico Limited
Table-15: Key Facts of Britannia Industries Limited
Table-16: Key Facts of Mohan Meakin Limited

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