Parle Products Pvt Ltd in Packaged Food (India)

Mar, 2013   |   3  Pages   |   Euromonitor   |   Format : PDF

Parle Products is likely to shift its focus from biscuits to the faster growth category of sweet and savoury snacks, which will help the company to maintain its value share over the forecast period. Most new product launches are likely to be priced lower, which will help Parle to gain penetration in rural markets.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Baby Food, Bakery, Canned/Preserved Food, Chilled Processed Food, Confectionery, Dairy, Dried Processed Food, Frozen Processed Food, Ice Cream, Impulse and Indulgence Products, Meal Replacement, Meal Solutions, Noodles, Nutrition/Staples, Oils and Fats, Pasta, Ready Meals, Sauces, Dressings and Condiments, Snack Bars, Soup, Spreads, Sweet and Savoury Snacks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Packaged Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Strategic Direction
Key Facts
Summary 1 Parle Products Pvt Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Parle Products Pvt Ltd: Competitive Position 2012

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