Britannia Industries Ltd in Packaged Food (India)

Apr, 2015   |   3  Pages   |   Euromonitor   |   Format : PDF
Britannia Industries Ltd remained one of leading packaged foods companies in India in 2014, ranking third within the area. In fiscal year 2014-2015, the company plans to concentrate on increased distribution in rural areas. In order to maintain its leadership in bakery, especially in biscuits, the company is focusing on restructuring its sales team, consolidating its distribution network, and finally reconfiguring its product portfolio in order to concentrate on focussed selling.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Baby Food, Bakery, Canned/Preserved Food, Chilled Processed Food, Confectionery, Dairy, Dried Processed Food, Frozen Processed Food, Ice Cream, Impulse and Indulgence Products, Meal Replacement, Meal Solutions, Noodles, Nutrition/Staples, Oils and Fats, Pasta, Ready Meals, Sauces, Dressings and Condiments, Snack Bars, Soup, Spreads, Sweet and Savoury Snacks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Packaged Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Strategic Direction
Key Facts
Summary 1 Britannia Industries Ltd: Key Facts
Summary 2 Britannia Industries Ltd: Operational Indicators
Company Background
Summary 3 Britannia Industries Ltd: Production Statistics 2014
Competitive Positioning
Summary 4 Britannia Industries Ltd: Competitive Position 2014

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