Latest Trends and Key Issues in the India Retail Packaging Market: The outlook for primary packaging and outers to 2018

Feb, 2015   |   116  Pages   |   Canadean   |   Format : PDF

Summary

This report is the result of Canadeans extensive market research covering India packaging industry. It provides an analysis of changing packaging trends for eight key Consumer Packaged Goods segments, competitive landscape, and India business environment. Consumption of primary, outer, and closure packaging is analyzed in detail.

Key Findings

The Indian Paper& Board packaging industry valued INR584 billion (US$9.6 billion) in 2014, with annual production of 12 million tons; between 40% and 45% of which was used by the packaging industry.

The Indian packaging industry is made up of a large number of small-scale companies, and in 2014, Plastic packaging constituted over 43% of the total Indian packaging market, representing a total value of INR715 billion (US$11.8 billion).

Metal packaging accounts for the third largest share in the Indian packaging industry and was valued at INR287 billion (US$4.7 billion) in 2014. The Food and Beverage sector accounted for 75% of the entire metal packaging market.

Synopsis

Latest Trends and Key Issues in India Retail Packaging Market is a detailed industry report providing comprehensive analysis of the emerging trends and opportunities in India packaging market

The report is a result of a thorough analysis of consumer trends, packaging manufacturing trends and packaging inn

Table of Contents

1 Executive Summary
2 Overview of the Indian Packaging Market
3 Consumer Drivers
3.1 Canadeans Consumer Trend Framework
3.1.1 Canadean Tracks 20 Consumer Trends
3.1.2 Canadean consumer data sizes the influence of key consumer needs in the retail market
3.2 Identifying the Key Trends for Packaging
3.2.1 The top 20 trends driving retail consumption in India
3.3 Changing Age Structures
3.3.1 Changing Age Structures influences INR1,873,470 million worth of CPG products consumption in India per annum
3.3.2 Changing Age Structures is influencing Men more than Women
3.3.3 Changing Age Structures has a significant impact on many age groups
3.3.4 Changing Age Structures influencing all wealth groups
3.3.5 Changing Age Structures motivates the Time Rich (7+ hours) consumers the most
3.4 Changing Lifestages
3.4.1 Changing Lifestages influences INR1,614,668 million worth of CPG product consumption in India per annum
3.4.2 Changing Lifestages is influencing Men more than women
3.4.3 Changing Lifestages influencing Older Young Adults (2534 years) the most
3.4.4 Hard Pressed consumers are motivated by Changing Lifestages
3.4.5 Time to Spare (57 hours) consumers are most influenced by Changing Lifestages
3.5 Personal Space & Time
3.5.1 Personal Space & Time influences INR1,397,389 million worth of CPG product consumption in India per annum
3.5.2 Men are more influenced by the desire for Personal Space & Time
3.5.3 Personal Space & Time is influencing the majority of age groups
3.5.4 Influence of Personal Space & Time is evenly distributed between wealth groups
3.5.5 Time Rich (7+hours) consumers influenced by Personal Space & Time
3.6 Better Value for Money
3.6.1 Better Value for Money influences INR1,150,962 million worth of CPG products consumption in India per annum
3.6.2 Women are influenced more by the desire of having Better Value products
3.6.3 Better Value for Money has a high influence on Mid-Lifers
3.6.4 Hard Pressed income consumers seeks Better Value products
3.6.5 Consumers with less leisure time are more likely to seek products offering Better Value products
3.7 Fun & Enjoyment
3.7.1 Fun & Enjoyment influences INR1,110,457 million worth of CPG products consumption in India per annum
3.7.2 Men are more influenced by the desire of Fun & Enjoyment
3.7.3 Tweens & Teens (10-15 years) and Kids & Babies (0-9 years) show the greatest need for Fun & Enjoyment
3.7.4 Fun & Enjoyment has the greatest influences on the Better Off
3.7.5 Time Rich (7+ hours) are most influenced by Fun & Enjoyment
3.8 Brand conscious younger generation open to experimentation
3.9 Consumerism and evolving purchasing patterns
3.9.1 Intra and inter-cultural influence alter consumer preferences
3.1 Technology and well-being are emerging trends in the packaging landscape
4 Market Dynamics
4.1 Overview
4.1.1 India Packaging by Material
4.1.2 India Packaging by Industry
4.1.3 India Packaging by Type
4.2 Flexible Packaging
4.2.1 Overall Flexible Packaging Market
4.2.2 Number of Flexible Packaging Packs by Industry
4.2.3 Number of Flexible Packaging Packs by Type
4.2.4 Number of Flexible Packaging Packs by Closure Material
4.2.5 Number of Flexible Packaging Packs by Closure Type
4.2.6 Number of Flexible Packaging Packs by Outer Material
4.2.7 Number of Flexible Packaging Packs by Outer Type
4.3 Paper & Board
4.3.1 Overall Paper & Board Packaging Market
4.3.2 Number of Paper & Board Packs by Industry
4.3.3 Number of Paper & Board Packs by Type
4.3.4 Number of Paper & Board Packs by Closure Material
4.3.5 Number of Paper & Board Packs by Closure Type
4.3.6 Number of Paper & Board Packs by Outer Material
4.3.7 Number of Paper & Board Packs by Outer Type
4.4 Rigid Plastics
4.4.1 Overall Rigid Plastic Packaging Market
4.4.2 Number of Rigid Plastic Packs by Industry
4.4.3 Number of Rigid Plastic Packs by Type
4.4.4 Number of Rigid Plastic Packs by Closure Material
4.4.5 Number of Rigid Plastic Packs by Closure Type
4.4.6 Number of Rigid Plastic Packs by Outer Material
4.4.7 Number of Rigid Plastic Packs by Outer Type
4.5 Rigid Metal
4.5.1 Overall Rigid Metal Packaging Market
4.5.2 Number of Rigid Metal Packs by Industry
4.5.3 Number of Rigid Metal Packs by Type
4.5.4 Number of Rigid Metal Packs by Closure Material
4.5.5 Number of Rigid Metal Packs by Closure Type
4.5.6 Number of Rigid Metal Packs by Outer Material
4.5.7 Number of Rigid Metal Packs by Outer Type
4.6 Glass
4.6.1 Overall Glass Packaging Market
4.6.2 Number of Glass Packs by Industry
4.6.3 Number of Glass Packs by Type
4.6.4 Number of Glass Packs by Closure Material
4.6.5 Number of Glass Packs by Closure Type
4.6.6 Number of Glass Packs by Outer Material
4.6.7 Number of Glass Packs by Outer Type
5 Packaging Design and Manufacturing Trends
5.1 Key Design Trends
5.1.1 Indian packaging sector is mainly driven by cost factors
5.1.2 Lightweight Bag/Sachet with 2 months shelf life helps lower price points for drinking water
5.1.3 Packaging firms need to more closely align themselves with manufacturers needs
5.1.4 Innovation around convenient packaging is strong in the Indian consumer market
5.1.5 Organized retail growth provides scope for packaging experimentations
5.2 Key Manufacturing Trends
5.2.1 Sachets are extremely popular in the Indian FMCG market
5.2.2 Indian consumers has preference for smaller convenient pack formats
5.2.3 High technology packaging manufacturing is in the growth phase
5.2.4 Difficulties in raw material procurement are driving up costs
6 Regulatory Environment
6.1 Overview
6.2 Key Directives and Laws
6.2.1 Food Safety and Standards Act
6.3 Packaging recycling and waste management
6.3.1 Plastic waste
6.3.2 Recycling
7 Competitive Landscape
7.1 Competitive Landscape by Packaging Material
7.1.1 Flexible Packaging
7.1.2 Paper & Board
7.1.3 Rigid Plastics
7.1.4 Rigid Metal
7.1.5 Glass
7.2 Key Companies in Indian Packaging Industry
7.3 Key Financial Deals
8 Appendix
8.1 What is this Report About?
8.2 Time Frame
8.3 Product Category Coverage
8.4 Packaging Definitions
8.4.1 Primary Packaging Container
8.4.2 Primary Packaging Closure
8.4.3 Primary Packaging Outer
8.5 Consumer Survey Definitions
8.5.1 Demographic Definitions
8.6 Methodology
8.6.1 Overall Research Program Framework
8.6.2 Stage 1 - Initial Market Sizing of the Packaging Market
8.6.3 Stage 2 Primary Research on Packaging Consumption
8.6.4 Stage 3 - Analyst Review
8.6.5 Stage 4 - Expert Review
8.6.6 Stage 5 Publication
8.7 About Canadean
8.8 Disclaimer

List of Tables

Table 1: Total Market Value Influenced by the Changing Age Structures Consumer Trend (INR Million), 2013
Table 2: Total Market Value Influenced by the Changing Lifestages Consumer Trend (INR Million), 2013
Table 3: Total Market Value Influenced by the Personal Space & Time Consumer Trend (INR Million), 2013
Table 4: Total Market Value Influenced by the Better Value for Money Consumer Trend (INR Million), 2013
Table 5: Total Market Value Influenced by the Fun & Enjoyment Consumer Trend (INR Million), 2013
Table 6: India Packaging by Material (Number of Packs, Million), 2010, 2014 and 2018
Table 7: India Packaging by Industry (Number of Packs, Million), 2010, 2014 and 2018
Table 8: India Packaging by Type (Number of Packs, Million), 2010, 2014 and 2018
Table 9: Number of Flexible Packaging Units (Millions) and Annual Growth (%), 20102018
Table 10: India Flexible Packaging by Industry (Number of Packs, Million), 2010, 2014 and 2018
Table 11: India Flexible Packaging by Type (Number of Packs, Million), 2010, 2014 and 2018
Table 12: India Flexible Packaging by Closure Material (Number of Packs, Million), 2010, 2014 and 2018
Table 13: India Flexible Packaging by Closure Type (Number of Packs, Million), 2010, 2014 and 2018
Table 14: India Flexible Packaging by Outer Material (Number of Packs, Million), 2010, 2014 and 2018
Table 15: India Flexible Packaging by Outer Type (Number of Packs, Million), 2010, 2014 and 2018
Table 16: Number of Paper & Board Packaging Units (Millions) and Annual Growth (%), 20102018
Table 17: India Paper & Board Packaging by Industry (Number of Packs, Million), 2010, 2014 and 2018
Table 18: India Paper & Board Packaging by Type (Number of Packs, Million), 2010, 2014 and 2018
Table 19: India Paper & Board Packaging by Closure Material (Number of Packs, Million), 2010, 2014 and 2018
Table 20: India Paper & Board Packaging by Closure Type (Number of Packs, Million), 2010, 2014 and 2018
Table 21: India Paper & Board Packaging by Outer Material (Number of Packs, Million), 2010, 2014 and 2018
Table 22: India Paper & Board Packaging by Outer Type (Number of Packs, Million), 2010, 2014 and 2018
Table 23: Number of Rigid Plastic Packaging Units (Millions) and Annual Growth (%), 20102018
Table 24: India Rigid Plastic Packaging by Industry (Number of Packs, Million), 2010, 2014 and 2018
Table 25: India Rigid Plastic Packaging by Type (Number of Packs, Million), 2010, 2014 and 2018
Table 26: India Rigid Plastic Packaging by Closure Material (Number of Packs, Million), 2010, 2014 and 2018
Table 27: India Rigid Plastic Packaging by Closure Type (Number of Packs, Million), 2010, 2014 and 2018
Table 28: India Rigid Plastic Packaging by Outer Material (Number of Packs, Million), 2010, 2014 and 2018
Table 29: India Rigid Plastic Packaging by Outer Type (Number of Packs, Million), 2010, 2014 and 2018
Table 30: Number of Rigid Metal Packaging Units (Millions) and Annual Growth (%), 20102018
Table 31: India Rigid Metal Packaging by Industry (Number of Packs, Million), 2010, 2014 and 2018
Table 32: India Rigid Metal Packaging by Type (Number of Packs, Million), 2010, 2014 and 2018
Table 33: India Rigid Metal Packaging by Closure Material (Number of Packs, Million), 2010, 2014 and 2018
Table 34: India Rigid Metal Packaging by Closure Type (Number of Packs, Million), 2010, 2014 and 2018
Table 35: India Rigid Metal Packaging by Outer Material (Number of Packs, Million), 2010, 2014 and 2018
Table 36: India Rigid Metal Packaging by Outer Type (Number of Packs, Million), 2010, 2014 and 2018
Table 37: Number of Glass Packaging Units (Millions) and Annual Growth (%), 20102018
Table 38: India Glass Packaging by Industry (Number of Packs, Million), 2010, 2014 and 2018
Table 39: India Glass Packaging by Type (Number of Packs, Million), 2010, 2014 and 2018
Table 40: India Glass Packaging by Closure Material (Number of Packs, Million), 2010, 2014 and 2018
Table 41: India Glass Packaging by Closure Type (Number of Packs, Million), 2010, 2014 and 2018
Table 42: India Glass Packaging by Outer Material (Number of Packs, Million), 2010, 2014 and 2018
Table 43: India Glass Packaging by Outer Type (Number of Packs, Million), 2010, 2014 and 2018
Table 44: Mandatory Standard Sizes for few products
Table 45: Recycling rates of different packaging materials
Table 46: Key Financial Deals in Indian Packaging, 20142015
Table 47: Product Category Coverage
Table 48: Primary Packaging Container Materials
Table 49: Primary Packaging Container Types
Table 50: Primary Packaging Closure Materials
Table 51: Primary Packaging Closure Types
Table 52: Primary Packaging Outer Materials
Table 53: Primary Packaging Outer Types
Table 54: Explanation of Trends
Table 55: Demographic definitions

List of Figures

Figure 1: Market share of major packaging materials (%), 2014
Figure 2: Canadeans consumer trend framework
Figure 3: Percentage of retail consumption driven by each trend, India, 2013
Figure 4: The Changing Age Structures trend influenced INR1,873,470 million worth of CPG consumption in 2013
Figure 5: Degree of influence by volume, by gender India, 2013
Figure 6: Degree of influence by volume, by age group India, 2013
Figure 7: Degree of influence by volume, by wealth group India, 2013
Figure 8: Degree of influence by volume, by leisure time India 2013
Figure 9: Approximately INR1,614,668 million worth of CPG products were chosen by consumers in 2013 due to influence by the Changing Lifestages trend
Figure 10: Degree of influence by volume, by gender India, 2013
Figure 11: Degree of influence by volume, by age group India 2013
Figure 12: Degree of influence by volume, by wealth group India, 2013
Figure 13: Degree of influence by volume, by leisure time India, 2013
Figure 14: Approximately INR1,397,389 million worth of CPG products were chosen by consumers in 2013 because they offered Personal Space & Time
Figure 15: Degree of influence by volume, by gender India, 2013
Figure 16: Degree of influence by volume, by age group India, 2013
Figure 17: Degree of influence by volume, by wealth group India, 2013
Figure 18: Degree of influence by volume, by leisure time India, 2013
Figure 19: Approximately INR1,150,962 million worth of CPG products were chosen by consumers in 2013 because they offered Better Value for Money
Figure 20: Degree of influence by volume, by gender India, 2013
Figure 21: Degree of influence by volume, by age group India, 2013
Figure 22: Degree of influence by volume, by wealth group India, 2013
Figure 23: Degree of influence by volume, by leisure time India 2013
Figure 24: Approximately INR1,110,457 million worth of CPG products were chosen by consumers in 2013 because they offered Fun & Enjoyment
Figure 25: Degree of influence by volume, by gender India, 2013
Figure 26: Degree of influence by volume, by age group India, 2013
Figure 27: Degree of influence by volume, by wealth group India, 2013
Figure 28: Degree of influence by volume, by leisure time India, 2013
Figure 29: Some products influenced by domestic migration
Figure 30: QR Codes on packaging
Figure 31: India Packaging by Material (Number of Packs, Million), 20102018
Figure 32: Sectors by Packaging Material with the Four Highest Growth Rates (%), 20102018
Figure 33: Number of Flexible Packaging Units (Millions) and Annual Growth (%), 20102018
Figure 34: Sectors with the Largest Market Share Gains and Losses in India Flexible Packaging, 20102018
Figure 35: Packaging Types with the Largest Market Share, Gains and Losses, in India Flexible Packaging, 20102018
Figure 36: Closure Types with the Largest Market Share Gains and Losses in India Flexible Packaging, 20102018
Figure 37: Outer Types with the Largest Market Share Gains and Losses in India Flexible Packaging, 20102018
Figure 38: Number of Paper & Board Packaging Units (Millions) and Annual Growth (%), 20102018
Figure 39: Sectors with the Largest Market Share Gains and Losses in India Paper & Board Packaging, 20102018
Figure 40: Packaging Types with the Largest Market Share, Gains and Losses, in India Paper & Board Packaging 20102018
Figure 41: Closure Types with the Largest Market Share Gains and Losses in India Paper & Board Packaging, 20102018
Figure 42: Outer Types with the Largest Market Share Gains and Losses in India Paper & Board Packaging, 20102018
Figure 43: Number of Rigid Plastic Packaging Units (Millions) and Annual Growth (%), 20102018
Figure 44: Sectors with the Largest Market Share Gains and Losses in India Rigid Plastic Packaging, 20102018
Figure 45: Packaging Types with the Largest Market Share Gains and Losses in India Rigid Plastic Packaging, 20102018
Figure 46: Closure Types with the Largest Market Share Gains and Losses in India Rigid Plastic Packaging, 20102018
Figure 47: Outer Types with the Largest Market Share Gains and Losses in India Rigid Plastic Packaging, 20102018
Figure 48: Number of Rigid Metal Packaging Units (Millions) and Annual Growth (%), 20102018
Figure 49: Sectors with the Largest Market Share Gains and Losses in India Rigid Metal Packaging, 20102018
Figure 50: Packaging Types with the Largest Market Share Gains and Losses in India Rigid Metal Packaging, 20102018
Figure 51: Closure Types with the Largest Market Share Gains and Losses in India Rigid Metal Packaging, 20102018
Figure 52: Number of Glass Packaging Units (Millions) and Annual Growth (%), 20102018
Figure 53: Sectors with the Largest Market Share Gains and Losses in India Glass Packaging, 20102018
Figure 54: Closure Type with the Largest Market Share Gains and Losses in India Glass Packaging, 20102018
Figure 55: Outer Type with the Largest Market Share Gains and Losses in India Glass Packaging, 20102018
Figure 56: Cadbury Indias new jar saves raw material and still preserves functionality
Figure 57: Redesigned pump leads to material saving
Figure 58: Manjushree designs a lighter neck for beverage Bottles
Figure 59: Closure redesign leads to material saving
Figure 60: Lightweight flexible bag/sachet for drinking water lowers cost
Figure 61: Key concerns of consumer goods manufacturers and packaging manufacturers, 2013
Figure 62: UHT Milk package in flexible bag/sachet with 90 days shelf-life
Figure 63: New packaging design for bathing soap with easy-to-open characteristics
Figure 64: Attractive 3D design on packs with convenient sliding dispenser closure
Figure 65: Flexible film for snack food downgauged to gain more sustainable advantage
Figure 66: Glass Bottles replaced by Flexibles pouches
Figure 67: Tzinga innovates energy drinks packaging with new pouch format
Figure 68: Ring pull closure introduced for the first time in the dairy sector
Figure 69: Unilevers Flexible Tube with a Dispenser
Figure 70: Longer label life using innovative adhesive for beer bottle
Figure 71: Sachets across different product categories in the Indian FMCG market
Figure 72: Smaller pack formats in popular product categories offering ease of use
Figure 73: Aseptic Packaging for Dairy and Beverage Industry
Figure 74: Bio-plastic products in India
Figure 75: Crude Oil prices have risen sharply since 2003, and have declined at the end of 2014
Figure 76: India Packaging Competitive Landscape
Figure 77: Packaging Research Program Methodology

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