Sectoral Capsule - The E-Commerce Sector in India - CLick to Boom

Sep, 2013   |   16  Pages   |   Gyan Research and Analytics   |   Format : PDF

Although the concept of e-Commerce has been around for more than a decade, consumers in India have woken up to it only recently. Rise in internet penetration, growing acceptability of online payment transactions and favorable demographics are some of the key growth drivers of this sector. Among various sub-segments, online travel enjoyed the highest market share with 71 percent at USD 5.67 billion in 2012, while e-tailing accounted for 16 percent with a market size of USD 1.06 billion. Trends indicate that the e-tailing market is set to achieve higher growth rate in the coming years, due to the development of supporting infrastructure such a logistics.

The online travel segment accounts for the lions share of the e-Commerce industry in India. Indias travel-and- tourism sector has the second highest growth rate in the world, which in turn, is contributing to the rise of the online travel segment. e-Tailing comprises components such as apparel, footwear, jewellery, mobile phone, books, computers and laptops, home kitchen appliances, gift vouchers and flower and toys. The e-tailing segment in India stood offers high growth potential and is anticipated to acquire the major chunk of the market pie in coming years. The online financial-services market in India stood at US 0.47 billion in 2012, and is projected to reach USD 1.74 billion in 2018. The segment is forecast to have a CAGR of 24 percent through 2013-2015. The segment consists of application for fresh insurance or payment of insurance premium, payment of utility and mobile bills. The online financial-services market in India stood at US 0.47 billion in 2012, and is projected to reach USD 1.74 billion in 2018. The segment is forecast to have a CAGR of 24 percent through 2013-2015. The segment consists of application for fresh insurance or payment of insurance premium, payment of utility and mobile bills.

e-Commerce in India has grown rapidly in the last five years. The psyche of Indian consumers has changed over the years and the balance has tilted towards online shopping. As it is hassle free, ecommerce has found acceptance among Indian consumers. Overall, the e-Commerce sector is set to grow exponentially and offers immense potential for investors.

1. Overview of e-Commerce Market in India

2. Market Segmentation

3. Modes of e-commerce Transactions in India

4.1 Online Travel
4.2 E-Tailing
4.3 Financial Services
4.4 Classifieds

5. Outlook

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