Sectoral Capsule-Opportunities Calling- The Mobile Handset Market in India

Jan, 2014   |   16  Pages   |   Gyan Research and Analytics   |   Format : PDF

According to the International Telecommunications Union, 96 percent of the world is connected via mobile phones. And India is a part of this story. The countrys mobile phone industry has witnessed revolutionary success, as seen in the increasing use of handsets and growing internet penetration.

According to industry reports, the market size of the Indian mobile handset market in FY2013 was around INR 360 billion and is expected to reach INR 822 billion by FY2018.

The mobile handset shipments for the year 2012 was 221.6 million units as against 183.4 million, registering a year-on-year growth of 20.8 percent. According to the Telecom Regulatory Authority of India (TRAI) report, Indian has more than 160 million internet users, of which more than 143 million use mobile handsets (wireless phones) to access internet.

The rural mobile penetration in India is about 40 percent, with about 104 million unique mobile users. There are about 38 million internet users in rural India, of which 12 percent use internet on their mobile phones.

Mobile phones have three major markets. Firstly use, reuse and multiple use of mobile devices and the used-device market. Secondly, the usage of mobile devices without internet connection and thirdly, the entire market around entertainment for the young and the economy around Secure Digita (SD) cards as a medium and carrier of information and content. Mobiles are a must

1. Overview

2. Market Size

3. Market Segmentation

4. Market Trends

5. Opportunities

6. Outlook

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